At SpaceSonology we quantify the value of Aural Architecture, the human experience of sound-in-space, by scientifically conducting offline and online data-driven marketing measurements.
Audio ROI by testing your brand-fit music and soundscapes against your brand perception, customer behavior and store experience.
“Sound is the hidden art of brand storytelling. With mismatched sound, space evokes mental disorders. However, without sound, a space feels storyless. With mismatch sound, a brandspace is misunderstood.”
Sound Scientist Jasmine Moradi
Jasmine Moradi’s scientifically proven Sonology methodology helps CMOs quantify the human experience of sound-in-space.
Your space’s Aural Architecture Diagnostic will show the affective, cognitive, and behavioral effect of the brand-fit music and soundscapes which can be applied to maximize the customer experience.
The return of the aural architecture research investment will attract more loyal customers, offer a positive store experience, reduce advertising costs and increase sales.
Jasmine Moradi is industry experts in conducting offline and online in-store music measurements.
Our Aural Diagnostic provide an objective view over what your spaces sounds like.
Analysing and validating your SpaceSound by evaluating your companies brand identity, space flow, staff and customer brand perception.
Conducting in-depth interviews with your staff and customers, both In-store and online.
Designing and conducting scientifically in-store music research according to our proven research methodology.
Curating sound and music according to your BrandSound by professional sound designers.
Survey design, data collection and advanced analysis with your staff and customers, both in-store and online.
Designing, measuring and validating your Sonic DNA against your emotional brand strategy to maximize brand-fit impact.
Our Sonology holistic analysis let you audit and evaluate brand sound from an all dimensional point of view. Understand how your brand sounds like and maximize the impact by combining your brand identity and brand image. Recognize which moods, emotions and attributes your current use of sound conveys by asking your employees and customers and looking at your sales data. We analyze your brand sound in-detail using our comprehensive proven sound methodology in every space; commercial, health or workplace.
![Listen to Sven-Olov Daunfeldt talking [in Swedish] about our collaboration with Soundtrack Your Brand and how it has enabled world-unique research on how background music affects personal and customers in the commercial marketplace. Handelsrådet podcast in conversation with Ylva Landström Åkesson.](https://www.spacesonology.com/wp-content/uploads/2021/01/Sven-Olov-Daunfeldt-Soundtrack-Your-Brand-In-store-Music-Research-Jasmine-Moradi--720x480.png)
